Canadian Wool Council

Yesterday we had the privilege of filming at the Brand Felt plant in Mississauga on behalf of the Canadian Wool Council’s Campaign for Wool.

The video will feature their unique seamless felt horse saddle, the Unity Pad. It was a fascinating day witnessing the ins and outs of how wool is processed from a raw material into final consumer product.

I’m not sure how we’re going to whittle everything we shot into 5 minutes, but somehow we always manage.

Release date will be sometime in October. Stay tuned.

Michael ArmstrongComment